Traffic and abuse protection
Review the noindex posture, crawler controls, rate limits, WAF readiness, DDoS response, secure headers, monitoring, and owner approval needed before a marketplace moves from demo traffic to public launch.
Noindex Posture
- The demo keeps noindex headers, nofollow rules, robots controls, and placeholder-domain isolation visible until launch approval.
- Private pages such as account, checkout review, saved activity, support cases, staff views, and operator routes should remain excluded from public search.
- Public launch should only index approved homepage, category, guide, policy, hub, and real listing pages.
Crawler Controls
- Owner review should separate helpful search crawlers, unwanted scraping, partner apps, uptime checks, and internal route checks.
- Robots files, headers, route exclusions, sitemap scope, and canonical URLs should agree before a custom domain points at the marketplace.
- Listing, seller, order, support, and operator routes need different crawl rules so private flows are not exposed by accident.
Rate Limits
- Search, listing detail, media, checkout review, bid placement, offer submission, messages, reports, and API access need separate limits.
- High-risk actions should tighten limits when suspicious activity, duplicate media, unusual bidding, or provider stress appears.
- Customer-facing copy should stay clear when an action is paused, delayed, or needs support review.
WAF Readiness
- Launch review should confirm rules for suspicious requests, injection attempts, cross-site scripting attempts, bad user agents, and route probing.
- Rules should protect checkout review, seller tools, support reports, staff routes, media proof, account settings, and API access.
- Blocking decisions should be visible to security response and service health owners.
DDoS Response
- Service health should show traffic spikes, affected routes, provider state, customer impact, seller impact, and mitigation owner.
- Response plans should include static fallback, paused actions, customer notices, seller notices, provider contacts, and rollback authority.
- Go-live rehearsal should prove the owner knows who can pause checkout, bids, listing creation, messaging, or domain routing.
Secure Headers
- Security headers should cover robots posture, content policy, frame rules, referrer handling, permissions policy, and transport security.
- Any change to headers should run route checks so images, video, scripts, styles, and demo-map links still work.
- Header review should be part of domain launch, owner handoff, and security response evidence.
Monitoring
- Owners need route availability, redirect health, asset delivery, error patterns, rate-limit hits, blocked traffic, and provider status in one review path.
- Monitoring should separate demo traffic, placeholder domains, custom-domain traffic, internal checks, and connected-service traffic.
- Alerts should link to service health, event delivery, security response, domain launch, and launch decision pages.
Owner Approval
- Owner approval covers noindex posture, crawler controls, rate limits, WAF rules, DDoS response, secure headers, monitoring, and rollback authority.
- Launch needs provider configuration, incident contacts, support scripts, customer notices, seller notices, route evidence, and final sign-off.
- Approval should be reviewed again before removing noindex or adding any custom domain to the live marketplace package.
Domain Launch
Placeholder domains, DNS cutover, SSL, noindex release, monitoring, and rollback controls.
Security Response
Account protection, suspicious activity, provider incidents, evidence preservation, and launch approval.
Service Health
Storefront availability, checkout review, search, hubs, messages, support, provider checks, and alerts.
Search & Indexing
Noindex demo safety, approved public pages, private route rules, sitemap scope, and rollback.
API Access
App registry, sandbox keys, scoped permissions, event delivery, rate limits, audit logs, and launch review.
Event Delivery
Event names, delivery status, retry review, replay controls, owner alerts, privacy limits, and recovery.
Launch Rehearsal
Route checks, service watch, support drills, rollback practice, and evidence packet.
Owner Handoff
Evidence bundle, activation gaps, ownership controls, deployment safety, and acceptance checks.
Current demo state
Traffic protection is represented as an owner review surface.
The demo shows noindex posture, crawler controls, route exclusions, rate-limit planning, WAF readiness, DDoS response, secure headers, monitoring, related routes, and approval gates without collecting visitor data.
Future platform state
Public launch needs provider-backed protection and incident ownership.
Launch needs configured protection rules, traffic monitoring, alert routing, provider contacts, customer notices, seller notices, support scripts, domain rollback, and owner approval before noindex is removed.